Keeping your customers informed at each stage of the delivery process is a good way to keep them happy. An online shopper expects to get notifications from ecommerce vendors when their order is confirmed and shipped. The majority of ecommerce merchants send order confirmation and order shipping emails to their customers. But if you are […]
Using Google’s Email Markup for E-commerce Emails
How to Protect Your E-commerce Site From Data Scrapers
As an ecommerce site owner, you would love the possibility of having thousands of people visiting your site each day. But, what would your reaction be if the majority of these visitors were bots and scrapers? Your competitors could be using bots and scrapers to harvest data from your site for their own nefarious purposes. […]
3 Surefire Ways to Improve Communication on Your E-Commerce Website
To ensure the success of an ecommerce business, you should have a detailed communication strategy in place. Good communication is the hallmark of a people-centric ecommerce business. Here are some things you can do to improve communication with your customers: 1) Implement live chat on your website: Customers are people too, and if you can […]
Using Content Marketing to Promote Your eCommerce Site
Killer content is what you need to inspire customers to buy from you. You can build your brand, inspire your audience, and boost search results if you get your content marketing strategy right. Here are some tips on how to use content marketing to promote your ecommerce site: 1) Use awesome photos and engaging copy: […]
How to Encourage Customer Loyalty on Your eCommerce Site
With ecommerce sites a dime a dozen, it is important to nurture customer loyalty to increase your revenues with the help of repeat orders. Here are a few tips on how to encourage customer loyalty on your ecommerce site: 1) Use Social Media in an efficient fashion: Social media is a powerful tool in building […]